19 October 2022

The modern way of buying features on a bike or car - choose or lose!

KTM has a revised the 890 Adventure R for 2023 with reworked suspension, a five-inch TFT dash, and a new look, but none of that is what is causing a stir among some motorcyclists. Instead, it's something KTM calls "demo mode."

The 2023 KTM 890 Adventure R comes with a wide array of electronic rider aids and optional features when you buy it from the dealer. For the first 1,500 kilometers (932 miles), all of those options are activated. At the end of that period, buyers can then decide which features they want to keep and pay for them. They lose the ones they don't pay for.

This approach is definitely controversial among motorcyclists. When Andy wrote last year about Zero offering the ability to pay to unlock performance upgrades in some of its motorcycles — along with some other pay-to-unlock features offered by other brands — nearly 300 reader comments flowed in, more of them negative than positive.

Update (24th Nov 2022): Mercedes are offering an online upgrade to owners of their EQ models, which gives a “noticeable improvement in acceleration of 0.8 to 1.0 seconds (0-60MPH)”. For 1 year it will cost you $1,200. Yes readers, this "upgrade" is remotely activating an ability that is already in the vehicle...


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