Microsoft was, and maybe still is, considering injecting targeted adverts into the Windows 10 Mail app.
The ads would appear at the top of inboxes of folks using the client without a paid-for Office 365 subscription, and the advertising would be tailored to their interests. Revenues from the banners were hoped to help keep Microsoft afloat, which banked just $16bn in profit in its latest financial year.
According to Aggiornamenti Lumia on Friday, folks using Windows Insider fast-track builds of Mail and Calendar, specifically version 11605.11029.20059.0, may have seen the ads in among their messages, depending on their location. Users in Brazil, Canada, Australia, and India were chosen as guinea pigs for this experiment.
A now-deleted FAQ on the Office.com website about the "feature" explained the advertising space would be sold off to help Microsoft "provide, support, and improve some of our products," just like Gmail and Yahoo! Mail display ads.
The Win10 Mail app sucks - do yourself a favour & use Webmail or Outlook!
No comments:
Post a Comment