07 August 2020

Toshiba formally and finally exits laptop business - now Dynabook


Toshiba has made laptops since 1985 and claims to have been the first to make a mass-market computer in the now-familiar clamshell form factor. By the 1990s the company was producing solid workhorses in the Satellite range and started to make meaningful stretches of mobile work possible with the small, thin and light Portégé range.

Those products saw Toshiba lead the world for laptop market share through the late 1990s and retain that position for much of the 2000s. Even as the PC market consolidated in that decade, Toshiba was often ranked among the top five of all PC vendors despite only ever dabbling in desktops.

As the 2000s rolled along Toshiba devices became bland in comparison to the always-impressive ThinkPad and the MacBook Air, while Dell and HP also improved. Toshiba also never really tried to capture consumers’ imaginations, which didn't help growth.

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Erm, I'll take reliability over gimmicks - any day! In another of my passions - motorcycles - some people criticise Honda as "having no character". Well, if by "character" you mean they don't break down every time there is a "y" in the day - or rust away in front of your eyes - I'll take the Honda!

I have recently updated my laptop. Gone from a Toshiba Portege X30-D-10V (brilliant device - fast, light, all day battery) to Dynabook's flagship model: Portege X30L-G-10J (outstanding device - unbelievably light, unbelievably fast, incredible battery life). 

In the 20+ years that I've been an IT Pro - I've worked on & owned more Toshiba laptops than any other brand, but not because they fail! It's because they keep on keeping on! Many other brands in IT are known for being cheap & not so cheerful. If you want quality - think Dynabook.


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